SWAG items for HP career fairs

3D PRINTING – PRODUCT DESIGN – CONCEPT ITERATION – BRAND IDENTITY – PROTOTYPING

STARTING POINT

Design 3D printed objects to give away in the Hewlett-Packard stand inside student career fairs. The goal is to show the properties of 3D printing technology and its advantages.

COMPANY

Hewlett-Packard

ROLE

Internship task

YEAR

2 weeks ❘ 2022

SOFTWARE

EXPLORATION

Complex shapes and geometries with Grasshopper software.
Generation of multiple random objects that could only be manufactured via 3D printing.

BRAND IDENTITY

Development of a wide range of shapes, looking for the integration of the Hewlett-Packard branding.

ITERATION

Definition of several proposals for the client, in order to offer variety in form, color and logo implementation.

RESULTS

The final design is a range of keychains that show unique features and properties of Additive Manufacturing, such as complex geometries, interconnected parts, and 3D printing in color.


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